Who is Village Home Stores?

Hello there! We hope that you have found this post because you a curious about Village Home Stores and want to know more about us. Village Home Stores is a small business located in a small town with a BIG mission to be your regional home store experts. That is why we have so many categories of products all under one roof for you to shop at 105 S State Street in historic downtown Geneseo, IL. We offer appliance sales and service, cabinetry and countertops, lighting, flooring, wall tile, and custom window treatments for remodel and new home customers. Having our store located in a strong, growing small town community allows us to provide our clients with over 10,000 sq. ft. of showroom as a destination. We service a large radius surrounding Geneseo including the entire extended Quad Cities region. Located in Downtown Geneseo, IL Village Home Stores is proud to be a small business rooted in a strong, growing community like Geneseo. | villagehomestores.com

Since our founding in 1984, Village Home Stores consistently strives to improve the customer experience while offering quality products at a reasonable price.  We offer a one-stop-shop approach and can build an expert team for your project no matter the scale or budget. Curious about what you can expect when shopping at or working with Village Home Stores? Press play below to meet our owners and learn more about who we are.

We want to thank BrandSource for providing us with such a great way to tell our story! They created this video for us in August of 2018 when we were named the 2018 BrandSource Dealer of the Year at the National Convention & Expo in Las Vegas, Nevada. Our co-owners Rob Ries and Jim Ries were on hand to receive the honor at the awards ceremony. The BrandSource Dealer of the Year award is presented annually to a member who has shown continued support of BrandSource and its direct suppliers.

Co-owners of Village Home Stores, Rob Ries and Jim Ries were on hand to receive the honor of being named a 2018 BrandSource Dealer of the Year. | villagehomestores.com
Co-owners of Village Home Stores, Jim Ries (centered left) and Rob Ries (centered right) were named a 2018 Dealer of the Year at the BrandSource National Conference held in August. Photo provided by AVBmarketing.

If you are familiar with our weekly TV show, or this store blog, then you know we love telling stories about the projects we have completed for our customers. It is a bit awkward sharing our own story, but we think it is important for us to get information out there about our store so that we can help as many people as possible with the expert team and services we have assembled over the years.Village Home Stores an award-winning expert appliance service and repair team servicing all of Henry, Rock Island, Scott, Mercer, and Whiteside counties. 309 944 1344 | villagehomestores.com

Our growing staff currently has 35 employees. This includes designers, inside and outside salespeople, project managers and estimators, service technicians, delivery and installation technicians and more. Our appliance showroom has a full staff of expert appliance service technicians and can service all major appliance brands including ones we don’t sell. We don’t just end the conversation once we get your purchase. It is important to us that we do not sub contract out our product deliveries because we want to be your expert team from start to finish. Village Home Stores 105 S State in downtown Geneseo, IL 309 944 1344 | villagehomestores.com

By choosing to support our small business, you are supporting our 35 employees so thank you! That support is why we are not only still here, but growing! Every department we have added to the store is by the request of our customers who hoped to get the same experience they have come to expect from Village. Therefore, we believe our customers deserve an award-winning experience in an award-winning showroom. In 2018 Village Home Stores was named a Showroom of the Year by Lighting and Decor Magazine and named a 2018 BrandSource Dealer of the Year. | villagehomestores.com

We want to make your building or remodeling process as easy and enjoyable as possible. We know for many of our customers, we are a destination. Our goal is to exceed your expectations and be worth your trip. We value your time and hope that you will find our showroom setup and process a way to save you time and money. Another way of thanking you for your business is by assuring you that we are doing all that we can to provide you with the fairest prices possible for the quality products and services we are providing you. That is why we offer a Local Low Price Guarantee.Village Home Stores is home of the local low price guarantee. If you can locally find a better deal on the same product and services we will match it. | villagehomestores.com

Our customers find that our everyday low prices are comparable to all of our competitors plus they receive a great customer experience when working with our staff. We buy from a very large buying group to allow us to offer quality products at the same prices as larger stores. If we find that someone has offered you a better price for the same products and services, we will match that local price.

“After so many years in business, many of our customers have come back to buy from us again because they know they are going to be taken care of, ” says Rob Ries, co-owner of Village Home Stores.

The goal of our staff is to stay expertly trained and to listen to your needs and best match your needs to the right products for you and your budget.  Plus you get the personal one-on-one treatment your investment deserves. You can rely on us to match you with the right product and help you learn the features that best suit your lifestyle.
Village Home Stores is your expert source for Whirlpool, Maytag, KitchenAid, Amana, Sharp, and Viking purchases and repairs. | villagehomestores.com

We curate a team of experts for your project based on your needs. That team, all under one roof, can openly communicate about your project to keep you on track and on budget. Having multiple department experts aware of your overall project vision and goal allows them to work for you to confirm details on your selections. That gives our customers a piece of mind that their overall finished project is always the team’s vision.
Village Home Stores is your expert source for appliance purchases and repairs. | villagehomestores.com

Winning the title of Dealer of the Year comes just behind a handful of other 2018 awards that we would have never dreamed of receiving! The bottom line is, Village Home Stores would be no place without the years of support our customers have shown us. Support in the form of trusting us to help make their homes more functional and beautiful. Inviting us into your home is a big deal! We don’t take that for granted. Thank you for your continued support and we hope if you haven’t yet worked with us, you will give us the opportunity to meet you and gain that trust. From DIY cash and carry customers, to complete start to finish remodels, we want to help.Village Home Stores, servicing the extended Quad Cities Region. In 2018 Village was a winner of the QCBR Business of the Year, Lighting and Decor Magazine's Showroom of the Year, and multiple Houzz awards.

We want to be your one stop shop and we can’t wait to hear what you are working on! We offer appliance sales and service, cabinetry and countertops, lighting, flooring, wall tile, and custom window treatments for both remodel and new home customers. If you have questions about any of these categories of product, just click on them in this paragraph and you will hop right over to our website. Want to start the conversation about your own project and not sure where to begin? We have a process for your project no matter how much help or product you need. Every first step to our process begins at the same place, just reach out to us. Contact us for an appointment by calling our phone number at 309 944 1344 or by completing this short online form

 

Dura Supreme 2017/2018 Product Training and Trend Forecast

Village Home Stores has worked hard over the years to curate a list of product lines that offer our customers the very best value for their dollar. We believe strongly in building that list to include as much product made in the USA as possible. With every brand we offer, comes the responsibility to stay up-to-date with product knowledge and an awareness of anything new in the line. Therese is the newest member of the Kitchen & Bath Design team at Village. She just returned from a week-long training session with Dura Supreme and we wanted to share a bit of what she learned there.14We know that you are probably not as interested in the product knowedge and training Therese received as you are to hear what is new and trending in the industry (don’t worry we will get there). Here is a quick recap of some of the highlights from her training. Most importantly, Dura Supreme is truly customized line of cabinetry! If you or your designer can dream it up, chances are Dura can build it just for you! duracollage
Each and every order that comes through the facilities in Howard Lake Minnesota is built to suit that custom order. Nothing is stocked or pre-made. That was the main element that stuck with Therese as she toured the Dura Supreme factory buildings.

“I didn’t realize until seeing it in person just how hands-on a cabinet order is to Dura Supreme. The entire cabinet order I am sending for my clients is handled step-by-step through the process. It is great to know that when my clients invest in Dura Supreme Cabinetry the product will be expertly crafted just for them.”

Having the ability to modify and customize cabinetry within a design gives our designers the freedom to truly find the best working design solution for our clients using every bit of space possible. A great design must function well… but you want it to look great too! Dura Supreme also gives our designers an almost limitless catalog of finishes to use for the perfect look. 3

Wood stains, laminated foils, painted finishes, plus weathered and custom patina options allow us to offer something for any taste. The “Personal Paint Match Program” from Dura Supreme allow you to use any Sherwin Williams paint color and apply it as a custom paint color for your cabinetry.dura-supreme-jasper

In addition to the extensive product training during the week, designers from across the country were presented with a 2018 trend forecast. We will be unpacking some of these trends in more detail as we head into 2018 but wanted to give you a general list of what 2018 is predicted to bring to the Kitchen & Bath Industry.

Kitchen & Bath Trends For 2018:

The trend forecast for 2018 was presented by industry expert Karen Wistrom. Karen is Vice President of Marketing at Dura Supreme and also sits on the National Color Board. Her expertise in the field of trend forecasting and industry news is a wealth of knowledge. This is why Dura has always been at the very frontlines of any upcoming trend. When grays were predicted to become big, Dura was at the ready with years of research and development into the best gray options to offer us.inset-white-vanity

The Midwest Approach:

Our market is still very interested in the clean and versatile look of a white, flat-panel kitchen. But some trends can be put into play without a large risk attached. For instance, in the Midwest we are truly on board with two-toned designs. Our customers love the look of a second finish on an island or built-in hutch area. Not every trend will impact a region the same. For example, while we may have some clients from time to time that fit into the “Contemporary” style category, that doesn’t represent our average client’s personal style. The sleek look of our Dura Surpeme front desk cabinetry and waterfalling counters (shown below) better represents much of what the West Coast markets are used to seeing. Not as common for us to be installing in the extended Quad Cities Region. But the key is we ave it available! We have something for any taste!waterfall_edge

What’s Trending Now?

If you follow us here on our blog, or browse any websites or magazines at the checkout line then you have a pretty good handle on what is trending right now. Many times it can be hard to pin down a specific part of a space that you love. You can save 4 kitchen images for instance, to your own Houzz ideabook but perhaps its just the lighting in each that you really love. Here are some of the main trends we are seeing throughout the Kitchen & Bath industry right now:

  • High Contrast! More two-toned designs with more contrast from finish-to-finish. Think a rich Navy Blue island with a White painted kitchen perimeter.
  • Complete Color Neutral Designs and White-on-White spaces! Many designs have taken to a serene and minimal approach to finishing a space. Subtle palettes or Grays, Taupes and Beiges can create the perfect look. Classic looks of White-on-White continue to be a great look for Kitchens and Bathrooms.  Keep in mind these color neutral designs don’t have to be void of a pop of color! They actually make for an even better showcase for colorful accents.
  • Playing With Scale and Numbers! A great example of this is the shift away from the “rule of threes” approach to lighting above a kitchen island. In place of three small pendants, consider two larger fixtures. Or what about one large statement light above an island?two-lights

So What’s Trending Next?

The trends predicted to make a big impact in 2018 are many that we have been “dipping our toe in” so-to-speak for awhile. Many of the trends we have already began to use for clients and showcase in our Geneseo Showroom. Here is what you can expect to see next:

  • Black Finishes! We have began to see the shift from black accents like an island, or crown molding and instead seeing larger amounts or a dark, rich black painted finish. In 2017 we had a handful of completed kitchens that were 80-100% black painted cabinets.
  • Brass! Gold continues to stay on trend but a softer brushed look is starting to take the lead with this trend. Brushed brass, and warm champagne bronze finishes will continue to be popular. We see this trend for our Midwest market to be used in accessories hardware, and lighting. Plus we are very excited for Whirlpool® to launch the new Sunset Bronze appliance finish in 2018!
  • Oak! Yeah. For real! Oak is making a comeback! That may come as more of a shock for other markets because here in the Midwest, we never really saw a complete step back from Oak finishes in the home. In 2018 you will begin to see more lifestyle blogs and magazines showcasing the Oak woodgrain again! Keep an eye out for cerused or a pickled/limed look on Oak woods.
  • Mirrors! This is another trend that has been very easy to get our clients on board with. Including mirrors in your finished designs help to make a space seem larger and bounce light aroudn to help it seem brighter. What we love for cabinet design is the use of mirror instead of glass for doors. This gives a great look but no pressure to build a “display” or items behind it.mirror-cabinet

The Big Color For 2018…Green!

While we will continue to see rich, deep blue colors in the upcoming years, Green will lobby for our attention too! From rich, Emerald jewel-tones to bright, vibrant punches of color. Green will become a staple of both permanent finishes and home accents in the upcoming years. We have already began to see completed Kitchens and Bathrooms from our colleagues using rich, green cabinetry as well as muted, dusty green tones that pair well with grays.  green-accent

We will be showcasing more of these trends in detail on the blog over the next few months. Learn more about Dura Supreme and browse their finish options here on their website. Are you interested in beginning a project with us using this incredible product? Contact us today to get started. You can reach us at (309) 944-1344 or by completing the short contact form here. We can’t wait to hear what you are working on.
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